Two formulas built on plants, not flavouring. Sharp peppermint for the morning, warm clove for the evening. Why Peg Paste?Your enamel is 97% hydroxyapatite. Peg Paste is made with that same mineral. Hydroxyapatite doesn't just clean the surface: in human trials it has put mineral back into enamel that daily acid and wear strip away. Backed by clinical studiesIn an 18-month randomised, double-blind trial in 194 adults, a hydroxyapatite toothpaste matched fluoride for caries prevention: 89.3% of the hydroxyapatite group finished with no new decay, against 87.4% on 1450 ppm fluoride.¹ A 2024 systematic review and meta-analysis found hydroxyapatite remineralised enamel significantly better than placebo, and performed on par with fluoride.² Micro-hydroxyapatite, not nano. The same mineral your enamel is made of, at a tightly specified grade. ✓ No fluoride, sulphates, parabens, synthetic sweeteners or artificial colours✓ A short ingredient list, every ingredient with a purpose✓ Formula reviewed by Dr Cate Gerber, our Chief Dental Officer✓ Australian made and owned. Vegan, Halal certified, family owned✓ Micro-hydroxyapatite: median particle size 1.1 micron, over 90% under 2.5 micron The ritualMorning → Intense MintEvening → Sacred CloveTwo minutes, twice daily, alongside flossing. At night, spit, don't rinse: hours of contact instead of minutes.Suitable for all ages, from 6 months. Supervise young children and encourage them to spit. Old plants, new scienceClove and miswak have cleaned teeth for over a thousand years. Both formulas are built on concentrated extracts rather than artificial flavouring, around micro-hydroxyapatite. What's insideIntense Mint · Pump: Bold, sharp, cooling. Concentrated peppermint.Sacred Clove · Pump: Warm and herbal, with clove oil and miswak.