The crowd-pleaser. Soft, creamy coconut that turns brushing from a negotiation into a routine. For the children who declared war on mint, this is the peace treaty. Why Peg Paste Kids?Tooth enamel is 97% hydroxyapatite. Our kids formulas are built on that same mineral, at the same grade as the adult range: median particle size 1.1 micron. Micro, not nano. Backed by clinical studiesIn an 18-month randomised, double-blind trial in adults, a hydroxyapatite toothpaste matched fluoride for caries prevention.¹ A 2024 systematic review and meta-analysis found hydroxyapatite remineralised enamel significantly better than placebo.² Both trials were run in adults. We cite them because they are the strongest human evidence for the mineral itself. ✓ Made with micro-hydroxyapatite, the same mineral little teeth are made of✓ Fluoride free. No SLS, parabens or synthetic sweeteners✓ Preservative free✓ Gentle foam, made for small mouths✓ Formula reviewed by Dr Cate Gerber, our Chief Dental Officer✓ Vegan · Australian made How to useTwice daily, morning and evening, alongside flossing once the teeth touch.Young children don't always spit reliably. Use a smear under 2, a pea-sized amount from 3, and supervise brushing. What's inside: Coconut Tube (75g)